YouTube being the 2nd largest search engine is a big platform when it comes to video content. Brands and business owners use YouTube to promote their businesses, build brand recognition and interact with customers. Creating a YouTube video doesn't just involve creating content alone.
There are other crucial factors like the production process and marketing process. If you are a beginner on YouTube, you may be wondering how you can make compelling YouTube videos or make your videos even better. In this post, I'm going to give you the best tips to make your YouTube videos.
Perform Competitor Research
As you think of creating your YouTube video, one of the best steps you should take is to do competitive research. This is to give you an idea of how well your competitors are performing with video content.
You can also find the missing part of their content and include them in your video to make it even better. You can do competitor research by looking at which of your competitors' videos has more comments and most views. This will let you know what topic engages your target audience the most.
Perform Keyword Research
You can use keyword research to find the right keywords for your video content. Add these keywords to your video title and description to boost your video on YouTube's search result.
Use The Right Location
Scouting for a location isn't difficult. Place your camera in different spots and find the best location for your video shoot. Consider the background and natural lightings in the location. Depending on the kind of video you are shooting, you should also consider whether you need a crowded area or not.
Prepare Your Script
Preparing a script will give you an idea of what your video will be like, your script could be a voiceover or a dialogue. Either way, just ensure the script is understandable and concise.
You don't have to spend a fortune to make a YouTube video. You can use the devices you already own to create your video. The recent smartphones have high-quality cameras that are suitable for shooting videos.
You can stabilize your video by getting a simple tripod for your phone. You can also use the webcam on your computer or purchase one. If you still don't get the desired result, then you can buy or rent equipment.
Check Your Audio
Bad audio quality can make a video look unprofessional and also make a user uninterested even if the video quality is great. Ensure you test your audio quality to make sure it is clear. Use good video editing software to edit your videos.
Check Your Lighting
You can use lightings to enhance the brightness of your video. Check your lightings to make sure there are no distracting shadows or sunlight.
Use The Right Editing Software
There are lots of good video editing software on the internet that you use to add a professional touch to your videos. A good video editing software will have basic editing features like splice footage, overlays, effects, add text, etc.
Create a Catchy Video Intro
There is a lot of competition on YouTube. This is why a catchy and attention-grabbing video will keep the user interested. Your intro should grab the user's attention so they can stick around.
Use a Compelling Video Outro
Ensure that your video outro compels the user to take an action. That is, – subscribe, comment or share.
I believe that you have all the tips you need to make your YouTube video. Use these tips to make the most of your video and reach your target audience.
If you enjoyed this article on the quick tips on how to make good YouTube videos, you may as also consider reading the 21 methods of how to downloads YouTube videos